Andrew Watson, ipVA's co-founder and CEO, will be speaking in March 2010 at  The Global IP Exchange™ in Munich on the evolution of Intellectual Property and its growing relevance for investors, analysts and across all parts of businesses large and small. Andrew will be addressing how and why those in charge of IP at companies will need to be able to answer:

• What makes your business special?
• What makes your business sustainable in the future?
• How well does your business manage its IP and intangibles? and
• How does your IP and management compare, both to the standard for good IP behaviours, and to your competition? 

The Global IP Exchange has been designed to provide Europe’s Senior IP Counsel with a high-value and commercially focussed event on IP . Unlike typical conferences, the Exchange focuses on networking, strategic conference sessions and one-on-one meetings with service providers. The European Global IP Exchange event follows on from numerous successful versions of the conference in the United States, where it has been well received by IP counsel at many of the world's leading companies.

Speakers at the March event include Senior IP Counsel from KPN Royal, Tandberg TV, Ericsson, Pfizer, Nestle, Gemalto, Qualcomm, Coca Cola, eBay and UBS. The event takes place at the Westin Grand Munich on 14-16 March.

To request your complimentary invitation please contact: exchangeinfo@iqpc.com or call +44 (0) 207 368 9340 and mention ipVA.

ipVA provides IP strategy services and products that help businesses and investors better understand and manage IP. For more, see the rest of our site and get in contact.